On the Soapbox

facts
hacks
inspo
everything
you need to know about ip

img

Brands are going above and beyond names, logos and slogans It’s the end of a long day. You’ve earned a glass of vino. You head to the bottle shop to pick up a drop on your

read more

Share with care and consent You create and post an image on your Instagram account. Another business Instagram account then posts the image, with a tag and credit to your accou

read more

An attention grabbing brand will need some attention Hey brand owners. You've created your brand. You've even ticked trade mark protection off your to-do list. And now you're k

read more

If you want to be original, be ready to be copied – Coco Chanel No disrespect Mademoiselle but imitation is actually the sincerest form of annoyance. In the big wide world of

read more

Patent protection can be a complicated area of intellectual property (IP). But inventor and patent attorney relationships don't have to be complicated. I recently stumbled acr

read more

“Design is the silent ambassador of your brand." - Paul Rand. In that case, intellectual property protection is the silent enforcer for your brand.  Branding is valuable

read more
Load More